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Top Of The Shops – United Nude

When Time Out describes a new store as ‘scientific shoe porn’ then it’s worth a trip down. United Nude’s Floral Street store – the brand’s first standalone in the UK – is a potent mixture of concept, design and innovation.

The shoes themselves are displayed on blacked out shelves against a luminous wall of light, drawing you moth-like to the quirky footwear. Stacked heels pasted on at an angle, needle thin stilettos and fabrics you never thought you’d see on shoes  (Elastic? Felt?) all represent a quirky design ethic that carries through the collection in varying degrees of intensity.

All a little too rich for my personal taste, however it’s the science part that’s truly fascinating. The design process behind the Lo Res Project (a collaboration between United Nude and INUS technology) is of groundbreaking standard. Essentially a design process in reverse, Lo Res is about capturing 3D surface information in a computer – a kind of 3D scanner. The possibilities are endless!

Image credits to cittykitty.com and parkandcube.com

www.unitednude.com

- Carys Kirkpatrick



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