Top of the shops – Pret a Portobello
Everyone loves a fashion bargain but rifling through the bargain bin at a market? Attempting to negotiate on price then spending double? The potential for embarrassment is unthinkable. Imagine if you could do it online!
Thank goodness for the clever people at pretaportobello.com who spotted this gap in the world of virtual shopping and created e-haggling, where you can pretend to have nerves of steel and ruthlessly push for a bargain from the safety of your bedroom.
The idea behind Pret a Portobello is to bring the London fashion markets online and accessible to the world. Having already established this unique concept and a fashion following to match, the site is now packed with new features including the ‘haggle’ tag, allowing you to put in a lower offer to the supplier for your chosen item.
Features also include a ‘bargain bin’ section full of last-chance-to-buy clearance, a vintage section with one-off pieces and a market stall page full of information and blogs about the real-life markets should you be inclined to visit.
It can sound a bit gimmicky on paper, but the basics that made this site excellent in the first place are still there: reasonable prices, careful curation and most importantly clothing and accessories from the emerging designers that are using places such as Spitalfields, Greenwich and Camden as a platform to introduce their product to the world.
- Carys Kirkpatrick
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