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News: Bell & Ross Aviation Collection

Since 1992, Bell and Ross has produced the best and most innovative styles in the wonderful world of wristwatches. Their aim has always been to defy convention, disregard fashion trends, and pioneer avant-garde designs. In 2010, they released their first truly high-tech product, the BR 01 Compass, followed up in 2011 with Radar. The faces of these watches were modeled after their respective namesakes, adapting a rarely-used square shape. 2012 saw three new additions: Horizon, Altimeter, and Turn Coordinator.

In anticipation of the BaselWorld 2013 fair, B&R has revealed their upcoming Aviation collection. Complete with three new models, Aviation draws upon the instruments, tools, and interiors of modern aircraft: Airspeed, Heading Indicator, and Climb. They fit in line perfectly with B&R’s past releases. The brand is in no danger of compromising their artistic vision.

Bell and Ross

Aviation goes on sale on the first day of BaselWorld.

-Chris Melville

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