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PONY and Alfredo Gonzales delicious new hot dog design

PONY have teamed up with Alfredo Gonzales to create a finger-licking brand new shoe for their AW13 collection. The ‘Hot Dog’ shoe is the perfect name for this new design, and has all the characteristics of an actual hot dog; including sand coloured suede, a sausage pink inside topped with mustard and ketchup colored flat laces. A laser etched Alfredo Gonzales signature and hot dog illustration on each side tops off this brilliant new design.

Alfredo Gonzales founded the world’s first lifestyle sock brand, and just so happened to be a skater before being a designer. Unfortunately, his skating skills didn’t cut the mustard (couldn’t help that one), and his staple self-designed socks stirred up an entire fashion movement. In celebration of Alredo’s adored action sport, PONY have added a reinforcement piece on the lateral side to protect any kicks on the board. This collaboration of American sneaker brand, sock loving Mexican and their mutual appreciation of street food, has resulted in this hot dog inspired creation.

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- Ben Lifton

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