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BEAUTIFY: Keeping up with the Bob

When I decided to cut my long hair off 6 months ago- I knew what I wanted. I wanted to emanate the impossible cool of Daria Werbowy, Catherine McNeil and Arizona Muse. Yes, I was scared that my temperamental curly hair would turn into a mess of ringlets, but I took the risk. I told myself: if it looks bad, then I can just tie it up.

Luckily, there were no ringlets and the style (surprisingly) suited my heart shaped face. I was hooked. Since then, every 6 weeks my hair gets a little shorter, bit by bit it’s been creeping up from just below my shoulders to a fully fledged bob.

Along the way, I’ve learnt a couple things about exactly how to look after a bob and make sure it looks it’s best at all times. Gone are the days of my wavy hippy hair that looked after itself. The now if full of mousse (!!), dry shampoo and hair stylers. That’s why I might shoot you a certain look when you say ‘And I bet short hair is so much easier to look after!’. No. As ever, it takes a lot of work to make something look nonchalantly looked after.

Here are a couple tips for you fellow Bobs out there:

1. Keep it Trim.

It’s a must. Flicking out ends or a no longer blunt ‘blunt cut’ don’t cut the mustard. I love going to Aveda Institute for a trim with Sabrina.

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Aveda products that work for bobs: Aveda Damage Remedy, Pure Abundance Style Prep and Light Elements. They keep your hair bouncy and full of life rather than stuck to your scalp.

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2. Use a Mousse.

This was perhaps the most shocking discovery for me: mousse isn’t just from the 90s! Mousse doesn’t just create those gross crunchy curls! Now you know. My favourite is Bumble and Bumble’s Thickening Full Forme Mousse, as it adds that extra volume my limp hair is lacking.

It’s actually great for apply to the roots of your hair when it’s wet, blowdrying, and then brushing out any crunch when it’s dry.


and then….

3. Use an amplifier.

Not a technical word, but it explains it best. You need to get some ‘oomph’ (again, very technical) into the roots of your hair. These are also essential on the day you don’t wash your hair, as the mousse might have worn off a bit and you need to replace it. Shake some Aveda Pure Abundance Hair Potion (aka sugar like powder) into your roots for added hold. Or spray Bedhead by TIGI’s half dry shampoo-half hair styler Oh Beehive all over for a spring of life.


4. Add shine and define.

Which means… you don’t want to overload on the conditioner since you don’t have that much hair to actually condition. (You should only ever apply conditioner on hair which is below your ears). Sebastian Professional Shine Shaker is a great way of turning any dull locks in megawatts and Bumble and Bumble’s Cityswept gives you that ‘worn in’ look when you end up looking a tad too like you’re in the 1950′s- which is particularly easy with wavy hair like mine.


Words and photography- Emma Hoareau @emmahoareau

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