 25/01/2010 Imagine my delight when I heard the word that not only was one of my favourite old-skool brands, SodaStream, making a bubbling comeback, but I was getting the chance to glitter up a few of these beauties for their launch! Back in the day, I was all up for a fizzy treat courtesy of this machine of dreams and it really was the pinnacle of cool back in the 80’s to be a proud owner.
Soda Stream has been re-launched with an array of super sleek machines, a million miles away from their retro ancestors, a string of fizzibly scrumptious new sugar free flavours, a sparkling new logo and if that’s not enough, they keep the environment smiling!
Just days before Christmas, SodaStream was back with a bang/fizz and set up a spectacular 80’s theme pop-up shop in Camden complete with a snazzy dance floor, 80’s tunes , arcade games and girls in roller-boots wearing blue wigs which magically matched my own hair colour!
The three day event saw an extra special launch party complete with a bunch of celebs including Sophie Ellis-Bextor, Remi Nicole and Shingai from the Noisettes as well as a mixologist churning out some SodaStream cocktails.
I got to get in on a slice of the action alongside fellow artists, Meg Mathews and Dan Stafford and each of us were commissioned to create some custom designed machines. Mine involved a whole load of sparkles, holographic stars and more rhinestones than a line-dancer from Texas….
Check them out!
Emma Bell is a mindblowing fashion designer and occasional commenter on iconic, seemingly-deceased-but-actually-not-surprisingly, amazing 80s brands and colourful things for Planetnotion.com
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