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#LFW AW14: Backstage Ones to Watch

As you may know, here at Notion we’re huge fans of transparency. We love to give you insight into how the world of fashion works; dissecting the mechanics on a fashion show. Our photographers have taken the leap to uncover the nitty gritty and get up close and personal with …



LFW SS14: Backstage at Ones To Watch

As well as attending all the catwalk shows and presentations, our talented photographers had the chance to hang out backstage. Giving them the chance to get really up close and personal with the collections and witness the behind-the-scenes creativity. Here, we sent Sherry Yiqing Luo backstage at Ones To Watch …



LCM Interview: Fashion East – T.Lipop

Set in the fabulous (but faraway) confines of a lavish Carlton Gardens townhouse Tom Lipop was one of the twelve designers handpicked by the Fashion East pioneer – Lulu Kennedy – to partake in the catwalk alternative which has gone from strength to strength in its three year reign.

Tom …


LFW Interview: Anne Sofie Madsen

LFW Interview: Anne Sofie Madsen

As part of the ‘Ones To Watch’ showcase at Vauxhall Fashion Scout, Danish designer Anne Sofie Madsen did not disappoint with her tremendously unique and 3D creations. Despite having designed for an impressive amount of years, she only recently launched her own label back in 2010 and thank our lucky


LFW Interview: Nova Chiu

LFW Interview: Ones to Watch – Nova Chiu

Nova Chiu, made her LFW debut as a Vauxhall Fashion Scout, ‘One to Watch’, this afternoon. Establishing her expertise in a handful of top fash-houses (Matthew Williamson, Richard Nicoll amongst others), Chiu’s experimental embroidery coupled with her penchant for rich textures, has warranted the recent accolade. The winning collection confidently



Currently Admiring: Sara Bro-Jorgensen

Nothing puts me more in the mood for summer than wearing black. I cannot help it but come sun or snow it really is my favourite colour. Any new (ish) design talent that can make dark look new and exciting will end up on my list of loves. Sara Bro-Jorgensen …